Europe prevented smartphone sales from stagnating by 8% compared to last year.
The data comes from Canalys, which puts the aging continent at the top of the stats, leaving Asia and the Pacific with a 6% increase.
Samsung was the big winner. The South Korean producer posted a 26% increase from a year earlier. Samsung’s rise comes as the manufacturer floods the market with several phone models where the best-selling are those of the Galaxy A budget series.
Huawei retained a second place as the company refocused in the face of US and Chinese tensions. The company had 22.2% of Europe’s market share over Samsung with 35.7%. Xiaomi also rose 73%, by risking Apple‘s position in Europe.
Like the rest of the world, European markets are looking ahead to 5G technology which will boost smartphone sales as new components are needed to make use of it.
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